Brewing a Bold Identity for Coffee & Crisps Café
Overview:
Coffee & Crisps Café is a cozy, modern café concept built around simplicity, sustainability, and a sense of local community. When they approached Grid, their goal was clear: to craft a distinctive brand that would evoke comfort, clarity, and quality, all while standing out in a saturated café culture.
The Challenge:
In a market dominated by saturated colors and overcomplicated visuals, Coffee & Crisps wanted a timeless brand that would represent their grounded values—homegrown, warm, modern, and clean. They needed an identity system that worked just as well on packaging and menus as it did online and in-store signage.
The Identity:
